Welcome to the World of The Bespoke Traveler
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Welcome to the World of The Bespoke Traveler
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In the early 1950's my grandfather refused to install a television set in his house and didn't
get one until my father and his two brothers appeared with the newfangled gadget and set it up.
He was not a timid man and enjoyed powerful automobiles and a good cocktail. He just didn't
like or understand the thing.
In many respects the Internet and its sibling the World Wide Web are not unlike television in
its infancy. And yet, there are tremendous differences. Television viewing was limited to a few
channels which could be received by an ungainly rooftop antenna or a pair of rabbit ears. it was
somewhat of a novelty with spotty and even amateurish programming.
The Internet, on the other hand, is the flip side of the new technology coin. Rather than a paucity
of content the internet seems to be overloaded with it. There is so much content that the principle
problem is viewed as an inability to quickly and efficiently find what you're looking for. People like
my grandfather, and there are many, who view this new medium with suspicion and confusion
wonder how you can store and receive information from "cyberspace". Internet use and access is now growing at a compound rate that far exceeds any previous breakthrough in consumer technology. Just as the providers of television content improved the means of increasing household penetration through cable and satellite, the Internet providers will simplify the ability to select and choose information on the "net". |
Consumers will also begin to discriminate as to the quality of the
content, just as they have in other forms of media.
The Internet is here to stay. And it will only get better, more useful and easier to navigate.
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